Creative Routines. Compare yours to the masters.
Originally posted on Info We Trust:
“We all have the same 24 hours that Beyoncé has” and its various iterations took the web by storm in late 2013 as the megastar became the figurehead of not only having it all, but being able to somehow do it all too.
How do creatives – composers, painters, writers, scientists, philosophers – find the time to produce their opus? Mason Currey investigated the rigid Daily Rituals that hundreds of creatives practiced in order to carve out time, every day, to work their craft. Some kept to the same disciplined regimen for decades while others locked in patterns only while working on specific works.
There are enough data to visualize a portion of the hundreds of creative lifestyles. Click the poster to discover:
Ludwig Van Beethoven
Honore de Balzac
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Posted: March 24, 2014 to PRDaily.
Our industry is missing out on an untapped resource.
An Open Forum study comparing growth of firms led by men and women revealed that women-owned companies have been more successful than their male counter parts, growing at nearly double the rate in the last several years. A separate Catalyst study showed that companies with the most women in senior management had higher returns on equities—by more than a third.
Why are women such effective leaders?
1. Women are active listeners. Women know when it’s time to listen and tend to be more empathetic than men. We’re able to more clearly understand the needs of others because we connect on a deeper level. This enables us to be more attuned to client’s needs and more sincere in the delivery of language, creating the possibility for satisfied, long-term customers.
2. Women tend to be more social. Studies show that women are more social than men, leading to higher rates of effective collaboration and creativity within a business. We’re also extremely social with technology. A recent study by Moosylvania revealed that women are more likely to use smartphones and tablets than men to seek interaction. Women are comfortable making connections with both acquaintances and strangers, which can be a huge driver for new business.
3. Women are plugged into current events. Women are more likely to stay up-to-date with the news and apply it to clients and workplace issues. While men have better special capacity for mental rotation, women outperform men in spatial memory and executing multiple tasks as once, such as scrolling the news, answering a phone, and reflecting on a problem. This also makes women effective at strategizing solutions.
4. Women are more effective in group settings. Women aren’t afraid to speak with others about issues and stress. We’re better connectors. Although there isn’t a direct link between IQs of members on a team, a recent Harvard Business Review study found that a group including women tends to have a higher collective intelligence. Our natural ability to communicate allows us to better paint a picture of the future.
5. The “big picture” is more in-focus for women leaders. While men typically focus on money and larger gains, women tend to focus on the bigger picture and be more risk averse. A recentAccenture survey shows women are likely to care about work-life balance over money, fostering an environment for overall success at a company.
This article sparked quite a debate in our offices—and we’d love to hear what you have to say in the comments. We don’t judge a person’s competence by his or her gender, but even in our office we have more men in leadership positions than women despite the staff being largely female. No one could pinpoint why, but we agreed the PR industry would benefit by better leveraging the strength of women in leadership positions.
Christine Pietryla is the senior vice president of public relations at Walker Sands Communications.
This story first appeared on PR Daily in March 2013.
“Back to basics” is a general life phrase people utter when something doesn’t work out, when it’s time to get back to square one and start fresh. In this short post, I want to offer a different way to think about the concept “back to the basics” when it comes to building your personal or company brand.
By definition, “basics” means a statement of fundamental facts or principles from which other truths can be derived. In short, it’s your foundation – a basic platform from which you can build. Often, as our business grows, or we advance in our careers or professions, we acquire new knowledge, skills, passions, interests. Many people build themselves up so far in their careers that they forget what got them in the door– the small little spark that led to everything else. This can often lead to misguided focuses, pursuing dreams that aren’t our own and working in areas that we aren’t passionate about only to look up and wonder, “How did I get here?”
I want to encourage anyone reading to build back to basics to propel your brand, meaning, determine if you’re still using your most promising gifts and skills to advance your career or company. The questions below can assist you.
Back to Basics Branding Building Quiz
1. What inspires you most in your career?
2. Why did you start this?
3. What experiences shaped your thinking and beliefs?
4. Who did you influence when you started? Do you still touch these audiences?
5. Who do you influence now? Do you enjoy engaging with them?
6. List your best God-given gifts and skills.
7. What are your ultimate career/company goals, and is what you’re doing for 70-80% of your time aligning with them? [Will these activities get you there?]
Really think about the answer to these questions, especially those that tap into your skills and core beliefs. If you find that you aren’t using the skills and gifts that come naturally to you (for instance, maybe you are an amazing event-planner who has been sucked into mainly event marketing work) simply figure out how to begin incorporating your core/basic skills back into your everyday work. If you are still building from the basic skills that you have, you’re on a great path! It’s great to be able to do a lot of things well, but your bread and butter will always fall back to those core qualities and gifts that make you awesome. Assess your God-given gifts, make sure you’re applying them to your everyday work and don’t stop until your work aligns with what you’re great at and passionate about.
I’m glad to be back building with you. It’s been a while. :)
Follow me @NBrownINK on Twitter.
Personal Note: After building my company for five years, straying away from the 9 to 5 world and my core skill, writing, as my primary bread and butter, I recently began to focus much more on this. I’ve since begun to think more creatively and get offered more contracts and even some full-time positions that are fundamentally focused on writing and corporate communications. I learned that by not maximizing my basic skills for so long, I was actually hindering my build up. I am now looking at more areas in my life in which I can “build back to basics.”
Originally posted on CBS DC:
WASHINGTON (CBSDC/AP) - A recent report suggests that just 31 percent of people throughout the United States put in 40 hours of work per week.
The study, conducted by Rasmussen Reports, found that 40 percent of Americans work more than 40 hours, with 9 percent of people working more than 50 hours every week.
Conversely, 28 percent of the American populace works less than 40 hours a week, and 20 percent work, on average, less than 20 hours per week.
The majority of respondents told researchers that they felt they maintained a steady balance between work and the rest of their lives.
Meanwhile, the number of people applying for U.S. unemployment benefits rose 68,000 to a seasonally adjusted 368,000 last week. It’s the biggest increase in first-time applications in more than a year, a troubling sign if the trend lasts. But the increase likely reflects the difficulty adjusting for delays…
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Instagram announced Instagram Direct, a new way to send photo and video messages to friends. When you open Instagram, you’ll now see a new icon in the top right corner of your home feed.
Originally posted on 92 Q:
Instagram announced Instagram Direct, a new way to send photo and video messages to friends. When you open Instagram, you’ll now see a new icon in the top right corner of your home feed. Tap it to open your inbox where you’ll see photos and videos that people have sent to you. To send a photo or video to specific people, tap the camera button to enter the same simple photo or video capture and editing screens. At the top of the share screen, you’ll see the option to share with your followers (“Followers”) or to send to specific people (“Direct”). To send using Direct, tap the names of the people you want to send your photo or video to, write your caption, tap “send” and you’re done.
After sending, you’ll be able to find out who’s seen your photo or video, see who’s liked it and…
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